Tornado Strikes Moore, Oklahoma
An EF-4 tornado struck Moore, Oklahoma today, causing widespread damage across a 20-mile path throughout the Oklahoma City suburb. The tornado has claimed at least 6 lives with many more injured and has left thousands without power.
Our thoughts go out to those who have been affected, and we hope those in the Oklahoma City area stay safe in the upcoming days. You can find more information on how to help the tornado victims here.
AlmaBBDO and Getty Images have just released their newest creation: 85 Seconds. A short put together exclusively with Getty footage. Copywriter Sophie Schoenburg and art director Marcos Kotlhar spent more than four months trawling through Getty footage to create the final edit.
“We reviewed more than 4,000 Getty Images Video clips and adapted the story as the research evolved. Sometimes we searched for something we had in mind, and other times we would find something great we weren’t looking for,” says Schoenburg.
Awesome work curating and editing. Respect for these guys.
The campaign follows on from last year’s From Love to Bingo, which spliced 873 still images into a one-minute ad that told the story of a couple falling in love and growing old together. You can watch it here.
A Typology of Information and Communication Technology Users
Like a personality test but about how you use information and communication technology, aka the interwebs and gadgetry. Interesting and fun. I’m an omnivore, how about you?
- 8% of Americans are deep users of the participatory Web and mobile applications
- Another 23% are heavy, pragmatic tech adopters – they use gadgets to keep up with social networks or be productive at work
- 10% rely on mobile devices for voice, texting, or entertainment
- 10% use information gadgets, but find it a hassle
- 49% of Americans only occasionally use modern gadgetry and many others bristle at electronic connectivity
Omnivores: 8% of American adults constitute the most active participants in the information society, consuming information goods and services at a high rate and using them as a platform for participation and selfexpression.
The Connectors: 7% of the adult population surround themselves with technology and use it to connect with people and digital content. They get a lot out of their mobile devices and participate actively in online life.
Lackluster Veterans: 8% of American adults make up a group who are not at all passionate about their abundance of modern ICTs. Few like the intrusiveness their gadgets add to their lives and not many see ICTs adding to their personal productivity.
Productivity Enhancers: 8% of American adults happily get a lot of things done with information technology, both at home and at work.
Mobile Centrics: 10% of the general population are strongly attached to their cell phones and take advantage of a range of mobile applications.
Connected but Hassled: 9% of American adults fit into this group. They have invested in a lot of technology, but the connectivity is a hassle for them.
Inexperienced Experimenters: 8% of adults have less ICT on hand than others. They feel competent in dealing with technology, and might do more with it if they had more.
Light but Satisfied: 15% of adults have the basics of information technology, use it infrequently and it does not register as an important part of their lives.
Indifferents: 11% of adults have a fair amount of technology on hand, but it does not play a central role in their daily lives.
Off the Net: 15% of the population, mainly older Americans, is off the modern information network.
Download full report by Pew Internet & American Life Project here.
Astronomers working with NASA’s Kepler mission said Thursday that a pair of newly discovered planets in the constellation Lyra appear capable of supporting life.
Astronomers working with NASA’s Kepler planet-finding spacecraft said that they have found the most Earth-like worlds yet known in space, a pair of planets that appear capable of supporting life.
Explore some of the planets the Kepler mission has discovered:http://nyti.ms/XU0fig
8 Minutes of the Earth’s Rotation
How I wish our planet’s movement was this apparent while staring at the night sky. It could probably make a lot more people realize just how tiny we are compared to this vast unexplored galaxy above our heads.
This is a stack of 70 pictures with a 5 second exposure each at ISO 3200 and f/2.2.
Photographed by: Paolo Nacpil
[Age] makes you more aware of other people’s lives. You see more from the inside: the troubles, the sorrow, and the unfairness. And then when you accept the idea that life is good, no matter how unlucky you are, you get a firmer insight into it.
Do you love or hate the 80s? I have mixed feelings. When I look at the architecture from that decade my eyes ache but then I remember my first WalkMan and the excitement of walking on the streets listening to my very own private music. National Geographic is launching a new series titled ”The 80s. The Decade That Made us” and this is its wonderful teaser.
Via Creative Review.
A study of work by Amazon Mechanical Turks analyzed their accuracy in analyzing Google Street Map images for wheelchair accessibility. Results: 81% without any quality controls and 93% with the addition of simple quality control schemes.
“Dear Straight People, Why Do I Have to Prove My Love Is Authentic?”
Respect to Denice Frohman.
Life Drawing at The Book Club
“Every easel in a life drawing class captures a different angle of the model. We created the film by editing each drawing with the next, moving around the circle of easels. To find out more about life drawing classes at The Book Club visit wearetbc.com”
Shot, produced and directed by Wriggles & Robins
Graded by Aline Sinquin at MPC Sound Mix by 750mph
Life model: Clelia Rinaldi
There’s some fear involved in doing what you love. I get up every morning and I look at that fear and say to myself, ‘I’m doing what I love today,’ and that gets me through the day.